Black Friday in Alexandria

Alexandria’s alternative Black Friday experience features more than 50 independent boutiques kicking off the holiday shopping season with one-of-a-kind deals on designer and coveted merchandise, including home décor, chic fashions, gourmet food, classic toys and gifts for dogs. 

Store offers vary, with special discounts throughout the day and more than 10 boutiques opening at 6 a.m., including Bellacara, The Shoe Hive, The Hive, fibre space, Red Barn, Penny Post and Pacers. Sugar Shack Donuts will also open at 6 a.m. and is offering a free house donut with the purchase of any seasonal holiday drink.

The Old Town Boutique District celebrates with Plaid Friday, a relaxing and enjoyable alternative to big box stores’ Black Friday that is designed to promote both local and independently owned businesses during the holidays.

Look for the plaid bow outside all Old Town Boutique District stores to see which stores are participating and shop local this holiday season.

After the shopping is done, stay for the popular City of Alexandria Annual Tree Lighting Ceremony at 6 p.m. on historic Market Square. As the official kick-off to the holiday season in Alexandria, the ceremony includes a welcome by the Town Crier, Santa’s Frosty Follies performance by the Metropolitan Fine Arts Center and a special visit from Santa.